Personal Branding w/ Anna Vatuone

Speaking about Personal Brand Strategy with Brand Strategist, Anna Vatuone (@annavatuone), I was able to further my knowledge surrounding branding and social media. Anna teaches entrepreneurs and business executives about how to personalize their brand and strategize content. She is the host of the Podcast "Personal Branding" that discusses how to build a Personal Brand with a guide outline for executives and entrepreneurs. When I spoke to Anna, she was telling me that a very important aspect of personal branding is making sure you know your goals and you know what audience you are aiming to reach. To me, personal branding means to organize your aesthetic and chose a way to represent yourself that matches over all social media platforms. For example, my resume pdf (which I made on Canva) uses similar fonts and colors compared to the theme on my website and social media outlets. This came in handy when I was designing my personal business cards as well when I used similar colors and graphics to the one found here on my site. On Anna Vatuone's website, you can go ahead and take her Personal Branding Quiz. After completing the short 2 minute quiz, you will receive your personal brand type. After I took the quiz, I was told that I am a creative type. I am the person that finds joy in turning ideas into reality. I love the art of creation and I value the thoughts of my friends and family. Creating a personal brand is important because it defines your work and life ethic. As long as you map out your ideas and draft your content, your brand will all tie together and create a flawless aesthetic.